You get one shot to make a great first impression — and never more so than when sending a cold B2B sales email. Not only do you need to grab your prospect's attention at the subject line, but you’ll also need to find a way to keep their interest past the first two sentences, assuming they open your email.
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Prospecting and lead generation are often used interchangeably in the sales world. Both have the same overarching goal — to bring qualified leads into the pipeline — so it’s an easy mistake to make.
While you’re putting together your objectives, maintaining the health of your outbound sales system should never be far from your mind. To that end, let’s go over some pointers that will guarantee a smooth deployment.
From passport photos to driver’s licenses to any kind of work contract, the meaning of a signature has withstood every change in culture to convey incontrovertible proof of a person behind its writing.
The idea that quantity and quality--volume and personalized outreach--are bitter rivals is a myth as old as fax machines. That you should be forced to limit your outreach to prospects due to customization or that you’re forced to send the same, stale messages is a thing of the past.
As we delve deeper into the 21st century, AI-powered automation tools are transforming practically every aspect of the way we do business on today’s global markets, starting at the very core of all worthwhile transactions — sales automation.
Does it often feel as though your teams are wasting too much time searching for leads or prospects? We think so too. Senior sales representatives shouldn't be spending their precious time researching for prospects.
Upgrade to the next generation of sales prospecting
Imagine a world where you walk into your office and find your inbox packed with meeting requests, all done automatically by your personal prospecting assistant.